Rick Ross and his business partner celebrate at Rick’s house

(www.BlackSportswriter.com) – Bald. Not stupid.

Rick Ross gets it. The multimillion industry of men’s grooming is a serious business opportunity that few are paying attention to but BlackPressRadio has been working on for the past three years. Our investment in men’s content is finally paying off as more and more companies are realizing we were right.

That’s why it is refreshing to see what Ross is doing. It’s a natural fit with BlackSportswriter.com, which works so closely with athletes and of course our now 5-year-old @KnicksChicks project, which works with wives, girlfriends, mothers and other women who love sports.

“This is an amazing new venture for me,” Ross told BlackSportswriter.com “I am most excited about this because beauty and hair care are both huge markets. I appreciate and understand quality products, especially when those products are used to enhance your overall personal health and appearance. Being a supporter of men’s grooming and healthy facial hair in specific, I was more than pleasantly surprised with RICH Hair Care products and had personally used them before this partnership,” he said.

Enjoy some pics Ross sent exclusively to BlackSportswriter.com from the party: